Email Design | Automotive
Cox Automotive
Fueled by the largest breadth of first-party data fed by 2.3 billion online interactions a year, Cox Automotive tailors leading solutions for car shoppers, auto manufacturers, dealers, lenders and fleets.
My Role
Creative Production Designer
Duration
3 months
Tools
Adobe Creative Suite, VinSolutions CRM
Overview
Create an email design that reflects the brand identity of a specific car brand for designated dealerships, incorporating thematic elements such as the Father’s Day Sale and the Spring Sale.
I successfully designed a straightforward visual hierarchy based on the significance of the sale, location, and service specials. I meticulously integrated link matching, ensuring responsiveness for both mobile and web users. The email designs and features a sleek design with a refined color scheme to a specific brand and/or theme to the sale with bright colors and clean lines. Illustrations are minimalistic yet stylish, contributing to a professional and user-friendly interface.
